Tag Archives: Drinking Made Easy

Chug: The next installment of “Three Sheets”

( @DrinkingMadeEasy )

My editors over at Drinking Made Easy asked me to post here on my private blog about a potential new drinking show called “Chug”. Basically, it is “Three Sheets” but traveling by train. Sounds good to me. Here is the press release:

Zane Lamprey Announces Kickstarter Campaign for International Drinking Show, “Chug!”

For Immediate Release – April 22, 2013

TV host and world drinking ambassador, Zane Lamprey, has announced a Kickstarter project to produce “Chug!” a new international drinking travel show. Similar to his previous international drinking show, “Three Sheets” (Travel Channel, SpikeTV), Lamprey will drink with locals as he learns about a region’s drinking cultures and customs. However, in “Chug!”, Lamprey will begin each episode by arriving by train (hence the name).

The Kickstarter project will end on May 31st. Supporters of the project will receive a number of rewards, such as episodes, limited-edition merchandise, invitations to launch parties, and even an appearance in the show itself.

To learn more or to contribute to the campaign, head over to http://chug.tv

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DME: Barr Hill Gin Interview

( @drinkingmadeasy )

Drinking Made Easy just published my interview with Caledonia Spirits owner Todd Hardie. I am really happy with the way the interview and article turned out. Check it out via the link below! Leave some comments in the article too.

Drinking Made Easy: Barr Hill Gin

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DME: Bulldog Gin

( @drinkingmadeasy @zanelamprey )

Drinking Made Easy just published my latest article for their site. This time I review Bulldog Gin. If you have visited La Casa de Lombardi over the last month, you have probably been the test subject of one of my many experiments with this gin.

Give it a read:
DME: Bulldog Gin Review

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DME: Sunday with Peroni

( @DrinkingMadeEasy, #peroni )

I did a quick write up for Drinking Made Easy about my current beer of choice – Peroni. The article is today’s “Daily Drink” feature, so go check it out:

DME: Sunday with Peroni

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DME: McKenna Quits Drinking and the Show

( @zanelamprey, #SteveMcKenna )

UPDATE: If you didn’t figure it out, this post was an April Fool’s Joke set up by the Drinking Made Easy Editors. For those that didn’t realize this was a joke and posted heart-felt messages to Mr. McKenna… sorry?

I just caught wind of a coup. It’s nothing that will make the headlines, except for the occasional drinking or beard-celebrating blogs. But Steve McKenna, co-host (stunt-drinker, mascot, drinking buddy) of “Drinking Made Easy” on HDNet, formerly of “Three Sheets” on Spike, will be hanging up his mug. Permanently.

Late Friday afternoon, I had a scheduled phone interview with McKenna, to discuss the upcoming one hour special of “Drinking Made Easy”, where Zane, Steve and their monkey mascot , Pleepleus, will be debunking some alcohol myths, and according to McKenna “Getting a little more crazy that usual… And we usually get crazy.”

But McKenna, not in the jovial mood that I expected, told me that the season that’s being capped off by the one hour special (which airs at 8pm on April 11th on HDNet) will be his last. That seemed odd, since Lamprey recently announced that he’d signed up for a third season of the show which will begin shooting 13 new episodes in May.

McKenna told me that he was informing Zane Lamprey’s production company, Inzane Entertainment, and Mark Cuban’s television network, HDNet, that he will not be joining them for season three of “Drinking Made Easy” which will air on the networks new designation, AXS (pronounced ‘access’), this fall. With the success of the show, we have every reason to believe that they show will go on without him. But, we have no doubt that it will affect the format of the show, and leave some repeat viewers disappointed. McKenna has become a fan favorite and a vital part of the weekly 6-Pack Challenge, where McKenna and Lamprey compete against each other in increasingly impressive activities.

So the question is “Why?”. Why, when the network is about to double it’s number of households, would Steve McKenna jump ship and be going Three Sheets to the wind no longer? “It’s actually a lot of work,” McKenna told me on a phone call from his home in Richmond, Virginia, earlier today. “We’re traveling for more than half the year. I’ve sort of been the bar-matt for the show, drinking anything that Zane didn’t. I had fun… Too much fun sometimes. It’s just time for me to go down a different path.”

Has he truly had a higher calling? McKenna explained it to me; “We stopped filming last December. Since then, I’ve had a chance to reevaluate my life, and my direction. I want to be healthy. Right now I’m training for the NYC marathon. I’ve been speaking with the admissions department of NYU to finish up my Masters. I’m getting my masters in Theatre. That was the path that I was on before I started joining Zane in his projects.”

Is there something more? Is he tired of playing second fiddle to Lamprey? I asked him. “Well that’s part of it for sure,” McKenna told me. “I got my undergraduate degree in Shakespeare. When Zane and I met, I was the lead in most of the plays. Then, our senior year, he shows up out of no where. I’d never heard of him. And he took the lead in the main stage performances that the school did that year. I got a supporting role. I guess it’s been like that ever since…”

McKenna told me that this is something that he’s been planning for a while. He was more coherent and articulate than the character that he’s been portraying for the last 50 episodes of “Drinking Made Easy”. As much as I’d like to be impressed, I was a little disappointed. As a writer, I know how difficult it is to catch a break, a plight that I know we share with actors. So why would he squander such an opportunity that he could easily parlay into more substantial roles? As a fan, however, I am very disappointed. I have no doubt that Lamprey can carry the weight of the show on his own shoulders, as he did with “Three Sheets. But it won’t be the same without Steve McKenna.

I called the Inzane Entertainment offices in Los Angeles Friday afternoon to get their take on McKenna’s departure. Mel Schilling, the show’s producer told us that she was unaware of Steve’s recent decision. Lamprey was not available for comment.

Update: There is an active twitter thread happening right now. If you want to comment on this situation, use the twitter button below and use the hash tag #SteveMcKenna

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DME: Martin Miller Gin

( @zanelamprey #martinmiller )

Drinking Made Easy just posted an article I wrote about Martin Miller and his next level gin. Over the last few weeks, while I waiting for this baby to arrive, I enjoyed a few MM Gin & Tonics (they were damn good). Check out the article: DME: Martin Miller Gin

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DME: Frei Brothers Article

( @zanelamprey, #FreiBrothers )

Drinking Made Easy posted the 2nd part of my California Vineyards series. This article is about a visit to the super secret-Frei Brothers vineyard which is not open to the public.

Check it out: Drinking Made Easy: A Visit to Frei Brothers Vineyard

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DME: MacMurray Vineyards

( @zanelamprey, #MacMurray )

Drinking Made Easy has posted another article. This one is about my trip to MacMurray vineyard in California. Check it out:

A Visit to MacMurray Vineyard

Also since the good people at Kress made this article possible, if you are in South Jersey, stop by today and during the holidays to get a nice bottle of wine by good people. You know they are good, I married into their family 😉

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DME: Brewer Interview

( @victorybeer, #zanelamprey )

A few weeks ago, I did a story about Victory’s new beer Dark Intrigue. Victory was kind enough to set me up with Jordan Sunseri, one of their brewers. I ended up having enough material to split the conversation into two separate stories. Drinking Made Easy just published the second part. Check it out…

Drinking Made Easy: A Chat with Jordan Sunseri

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DME: Victory’s Dark Intrigue

( @victorybeer, #DarkIntrigue )

Drinking Made Easy published a story I wrote a few weeks ago about Victory Brewing Company’s Dark Intrigue Beer.
Check it out: DME: Creating Dark Intrigue with Victory Brewing Company

I have another related article with the brewer Jordan next week, so check back!

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